Q4 2025 Digital Ad Rate Trends: Insights to Maximize Your Year-End Campaigns

Explore the top 7 marketing trends for 2025, including authenticity, micro-influencers, first-party data, and innovative ad placements to elevate your strategy.

Discover the top holiday marketing trends for 2024 and beyond. Learn how to optimize campaigns with personalization, early shopping strategies, short-form videos, and sustainability. Prepare your brand for 2025 success with actionable insights and expert tips.

TLDR: Black Friday brings a major surge in traffic, and what you do next determines whether that spike becomes sustained growth. Three levers drive continued momentum: retargeting high-intent shoppers, encouraging repeat purchases, and using trusted editorial content. Brands that extend their BFCM strategy into December and Q1 see stronger ROAS, better retention, and higher LTV. […]

Why Lending Trends Matter in the Digital Marketing Arena In the fast-paced world of digital marketing, staying ahead means recognizing and adapting to emerging patterns across industries. One area that’s increasingly influencing marketing strategies is the financial sector, particularly the rise of alternative lending solutions. As businesses and consumers alike seek flexible funding options, digital […]

Explore Q3 CPM, CPC, and CTR trends as seasonal demand returns. Key insights for smarter digital ad strategy.

Black Friday is a massive opportunity for brands, allowing them to drive sales volume unseen at any other time of year. The shopping holiday can also be a minefield of common marketing mistakes that can result in huge losses in potential profit. Whether brands wait until it’s too late to start their Black Friday campaigns, […]