
Why choose GeistM?
Want to know how we compare to our largest competitors? Check out what the team at Geist can provide over the rest of the market!
Select an option to see the difference.
GeistM |
Our Direct Competitors
|
|
Business Model & Results
|
||
Total Attributed Sales
|
$4.5b+
|
Largest has approximately $1b
|
Reach
|
98% of global internet population
|
Less than 36%
|
Branding Campaign Expertise
|
Yes | No |
B2B Campaign Expertise
|
Yes | No |
DRTV Capabilities
|
Yes | No |
Partnership Longevity
|
As long as 6 years (and counting). Average partnership length is over 3 years
|
High churn rate
|
Current Clients
|
About 150
|
Largest has less than 30
|
Geographical Reach
|
US, Canada, Europe, Asia
|
U.S. Only
|
Client Resourcing
|
Dedicated client teams, incorporating data analysts, content specialists, network experts, and “skunk works” for deep account dives. | |
Networks Used
|
Facebook, Instagram, Twitter, TikTok, Pinterest, Taboola, Quora, Linked In, Outbrain,Yahoo, Reddit, Google, Bing, SnapChat, Microsoft, CNN, MSN, CBSi, TripleLift, Nativo, Reddit, NextDoor, Repondology, Revcontent, Spoutable, StartApp, TapJoy, Zemanta, Zeropark, content.ad, Dianomi, StarApp, Pocket |
Facebook, Instagram, Twitter, Pinterest
|
Content Marketing
|
Geist collaborates on content and vendor relationships with more than 60 publisher partners |
No publishers
|
Growth Momentum
|
The fastest growing martech company 3 years in a row on the Inc. 5000 and #21 in Craine’s Fast 50 New York Businesses |
Not Available
|
Technology Capabilities | ||
SaaS
|
SaaS version coming in Q2 2021
|
Not Available
|
Marketing Assets
|
Can be ingested from any source
|
Use proprietary tools for their creation
|
AI Features
|
Content asset optimization and Creative insights |
Not Available
|
Optimization and Data Reporting
|
Real Time
|
Not real time
|
Metrics Customization
|
Allows each client to specify their own critical performance indicators and other metrics, using Blackfire
|
Requires client-specific metrics to be defined by programmers
|
Customization Process
|
The description of each client’s experience is included and changed in the running system. Fast and inexpensive. |
Custom features require programming changes. Slow and costly and subject to error
|
Network Customization
|
Automatically transformed to meet each network’s standards |
Mapped by hand using graphics manipulation tools
|
Data Consolidation
|
Consolidates Geist, Client, network, and third party analytics |
Relies entirely on proprietary analytics
|
Events
|
Analysis is based on aggregating the fact-base from individual events, so every fact is derivable |
Traditional Relational Structure
|
Privacy & Security | ||
Customer Privacy
|
Client’s customers are wholly anonymous |
Client’s customers identified by cookies
|
Client Privacy
|
Each client has its own database
|
A single database
|
Privacy Regulation Compliance
|
GDPR, CCPA, IAB
|
None claimed |